In today’s world of information overload, speakers must craft messages full of images that make a lasting impression. They need to connect with dry talking points by adding color and making them personal and relevant. Storytelling can mobilize an audience. It allows leaders to deliver their organizations’ narratives with energy and to create a relationship between themselves and their listeners.

In this lively short program, participants will practice writing and delivering stories so that they become entertaining, compelling, revealing, and educational tools to rally their target audiences. Through fun, interactive exercises, they will gain a deeper understanding of story structure, an experience of writing and delivering stories effectively and a beginning set of skills that they can practice and experiment with over time.

To talk about bringing Becoming the Storyteller workshop to your business, please contact John-Andrew Morrison at 212-924-8888 ext 124 or email him at jamorrison@thetaigroup.com.


From Participants


“Our group was filled with high-achievers from leading firms. We each experienced a clear and compelling improvement in our ability to engage an audience and share our stories with just the right levels of passion and professionalism.”

 – Kaihan Krippendorff
Author, “Outthink the Competition”
Managing Director, The Outthinker Fund


TAI helped our partners understand how their stories can add authenticity to their messages, personalize a topic, and connect to an audience. We found that storytelling isn’t a gift – it’s a skill that can be learned.”

                                                                                                                                                 – George Soule                                                                                                               Manager of Strategic Communications
                                                                                                                      Carnegie Corporation of New York

 

“After working with TAI, staff members from all levels feel empowered to tell the story of their work and actively seek out audiences that will listen! I see a significant increase in ownership for many individuals after the TAI workshop.”

                                                                                                                                – Keith B. Humphrey, Ph.D.
                                                                                                                    Assistant VP for Student Affairs & Dean of Students
                                                                                                                                   The University of Arizona

 

“TAI has a totally different take on how to communicate. The TAI Storytelling Workshop was a terrific use of time and I highly recommend it for anyone who needs to create institutional memories and motivate action.”

                                                                                                                                                       – Jack Barker
                                                                                                                                              Managing Director
                                                                                                                                               DC Capital Group